4.5分(高于98%的文档) |404|29
|2第一章市场分析--------------------------------------------------------------------------------------------------------------------311概述------------------------------------------------------------------------------------------------------------------------3111时代背景-----------------------------------------------------------------------------------------------------------3112市场现状----------------------------------------------------------------------------------------------------------4113市场优势------------------------------------------------------------------------------------------------------------5114市场需求分析------------------------------------------------------------------------------------------------------5115发展前景------------------------------------------------------------------------------------------------------------6116市场竞争------------------------------------------------------------------------------------------------------------612SWOT分析-----------------------------------------------------------------------------------------------------------------7第二章产品介绍--------------------------------------------------------------------------------------------------------------------921产品理念--------------------------------------------------------------------------------------------------------------------922产品特色--------------------------------------------------------------------------------------------------------------------923产品功能-------------------------------------------------------------------------------------------------------------------1024产品盈利-------------------------------------------------------------------------------------------------------------------11第三章发展规划-------------------------------------------------------------------------------------------------------------------1331前期规划------------------------------------------------------------------------------------------------------------------1332中期规划------------------------------------------------------------------------------------------------------------------1333后期战略------------------------------------------------------------------------------------------------------------------13第四章团队组成及管理----------------------------------------------------------------------------------------------------------1541团队分工职责介绍-------------------------------------------------------------------------------------------------------15411市场调研-----------------------------------------------------------------------------------------------------------15412产品研发-----------------------------------------------------------------------------------------------------------15413产品销售-----------------------------------------------------------------------------------------------------------16414服务反馈-----------------------------------------------------------------------------------------------------------16415财务管理-----------------------------------------------------------------------------------------------------------1642团队管理-------------------------------------------------------------------------------------------------------------------16第五章财务分析-------------------------------------------------------------------------------------------------------------------1751政策分析------------------------------------------------------------------------------------------------------------------17511风险管理政策----------------------------------------------------------------------------------------------------17512运营资金管理政策----------------------------------------------------------------------------------------------1752财务预测-------------------------------------------------------------------------------------------------------------------17522收入预测分析----------------------------------------------------------------------------------------------------18523利润预测分析----------------------------------------------------------------------------------------------------1953财务总结-------------------------------------------------------------------------------------------------------------------19第六章竞争与风险----------------------------------------------------------------------------------------------------------------2061市场风险-------------------------------------------------------------------------------------------------------------------2062技术风险-------------------------------------------------------------------------------------------------------------------2063财务风险-------------------------------------------------------------------------------------------------------------------2164管理风险-------------------------------------------------------------------------------------------------------------------21第七章风险投资退出机制-------------------------------------------------------------------------------------------------------22